Moduu Living developed an innovative, handmade modular furniture system that bridges the gap between standard fitted furniture and fully bespoke joinery.
The challenge was helping customers understand a concept that was neither off-the-shelf nor traditionally bespoke.
By combining modular components with a wide choice of finishes, colours, handles and layouts, Moduu delivers the flexibility of bespoke furniture with greater efficiency, faster installation and lower cost.
Signal worked closely with the team to simplify that proposition, creating a brand that communicated the concept clearly and consistently.
Signal developed the brand strategy, logo, visual identity, website, digital brochures, social media graphics, vehicle livery, workwear and promotional materials, creating a cohesive identity across every customer touchpoint.
The result is a distinctive brand that helps customers understand a genuinely different approach to furniture design while giving Moduu Living a strong platform for growth.
Client testimonial:
Keith just gets me. Really gets me!
A clearer starting point
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